How unscreen Captures $163.47K in Traffic Value Monthly - A Marketing Strategy Breakdown

By Team Inblog ⋅ March 19, 2025

unscreen, a cutting-edge AI-powered tool, revolutionizes video editing by effortlessly removing and replacing video backgrounds in mere minutes. unscreen has successfully generated $163.47K in traffic cost value through its SEO strategies as of February, 2025. This growth is driven by a combination of keyword targeting, content optimization, and on-page SEO improvements.

In this article, we’ll dive into the key marketing strategies that contributed to their success.

Keyword Strategies

A well-planned keyword strategy helps connect your content with the right audience by aligning it with their searches.

Boost SERP Rankings by Understanding Search Intent

The key to this strategy’s success is unscreen's deep understanding of search intent. Search intent isn’t just a buzzword—it’s the reason people type queries into search engines and a major driver of search traffic.

There are four main types of search intent:

• Informational: When someone is looking to learn more (e.g., “What is unscreen?”)
• Navigational: When someone is trying to find a specific page or site (e.g., “Personal CRM Template”).
• Commercial: When someone is comparing options (e.g., “unscreen vs. Competitors”).
• Transactional: When someone is ready to buy, use, or download something (e.g., “unscreen Pricing”).

As search intent moves from Informational to Navigational, Commercial, and Transactional, users become more specific and action-driven. Initially, users seek general information, but as they move down the funnel, they get closer to making a decision or purchase.

Considering various keyword variations that users might search for in areas like UX or template solutions, unscreen's top 1,000 organic keywords have been categorized into these intent types.

Notably, informational keywords account for the largest share and contribute $93.06K in traffic cost, reflecting unscreen's ability to rank for high-value keywords that address specific user needs.

Optimizing Content for Search Intent

To rank well on Google, it's important to create content that aligns with what users are actually searching for. Google aims to provide answers by using advanced algorithms to understand the intent behind each query. Understanding search intent helps ensure your content meets users’ needs.

Here are the top pages on unscreen that generate the most organic traffic through content optimized for keyword intent:

unscreen's SEO success is rooted in a traditional content marketing strategy, where long-form guides rank for a wide range of keywords. Video background remover is a precise query where users seek an automated solution to eliminate video backgrounds, making it highly attractive for organic search with significant traffic. How to make transparent video is a long-tail inquiry, reflecting a more detailed user intent that appeals to viewers looking for a step‐by‐step guide, even though its search volume is lower. Remove gif background caters to users interested in quickly editing GIFs, achieving a solid position and delivering consistent traffic thanks to its explicit demand.

Choosing the Right Keywords to Attract Quality Traffic

The more organic keywords you rank for, the higher your online visibility. unscreen ranks for 12849 organic keywords, capturing high-quality traffic by targeting high-value queries with strong search intent.

On-Page SEO: Keeping a Consistent URL Structure

On-page SEO involves making specific adjustments within individual webpages to help them rank higher and earn more relevant traffic in search engines. A key element in this process is the URL structure, which not only offers clarity to search engines but also enhances the overall user experience by signaling the content and hierarchy of your pages.

unscreen follows a clear and structured URL format that organizes content efficiently. The site leverages simple URLs like unscreen.com/upload for straightforward sections, while more detailed content is nested under subfolders – for example, blog posts under the “b” subfolder present descriptive keywords that immediately inform both users and search engines what the page is about.

This hierarchical approach benefits technical SEO by improving navigation and ensuring easy crawlability. A uniform URL structure enables faster indexing and better distribution of link equity, ultimately reinforcing unscreen’s overall SEO strategy while making it simpler for users to locate and engage with high-value content.

Examples of URL Structure:

unscreen.com/[subfolder]

• https://unscreen.com/upload
• https://unscreen.com/b
• https://unscreen.com/tools

unscreen.com/[subfolder]/[keyword]

• https://unscreen.com/b/how-to-remove-the-background-from-a-gif
• https://unscreen.com/upload/pro
• https://unscreen.com/b/how-to-create-a-video-with-transparent-background

Conclusion

This report outlines unscreen’s comprehensive SEO strategy, which has successfully generated $163.47K in monthly traffic cost value. Central to the success is a deep understanding of search intent and a well-structured keyword strategy that capitalizes on four primary types of search intent—informational, navigational, commercial investigational, and transactional. The detailed analysis includes specific keyword examples and their corresponding traffic cost contributions. In addition, content optimization efforts are highlighted through top-performing pages, and targeted long-tail keyword clusters further reinforce unscreen’s authority in video background removal and transparency solutions. Lastly, a clear on-page SEO strategy based on a uniform and structured URL hierarchy supports enhanced site crawlability and user engagement.